An Employee Value Proposition (EVP) is not an ad campaign. It’s the heart of your brand that guides and underpins the way you communicate and how you bring the employment experience to life. Through Reagent’s ReMind brand process, once research has been completed we go through the end-to-end articulation phase, defining an EVP for sign-off before any creative development begins.

This is integrated into a final brand model and brand toolkit that guides creative development at every stage in the employment lifecycle.

Our advertising team can help you maximise exposure through executions in:

• Print
• Digital
• Ambient / Outdoor
• Radio
• Video
• Direct marketing

We can take your message to the airport, the grad festival and even the local coffee shop if it will inspire your target market.

We can help you create a strategic Employee Referral Program (ERP) that will incentivise your current staff to expand your team. But why stop there?

Beyond an ERP, we can also help you create:

• Induction programs
• On-boarding programs (on or off-line)
• Corporate value engagement programs
• Training materials
• EVP brand launch
• Intranet development
• Alumni programs
• Outplacement programs

Our planning team can help you with:

• Short, medium and long-term communication plans
• Integrated internal and external brand marketing strategies
• Tactical and campaign based media plans
• Multi-channel brand communication strategies

We can work with you to create a web portal that will do more than offer people a place to apply for a role. Together we can create a site that captures your employer brand and inspires, engages and converts in equal measure. Through design, copywriting, video creation and site construction, we can ensure your online employment presence has the power to really cut through.